GRAPHIC DESIGN
Communicating products and brands powerfully
Knowing the difference between when to re-invent the wheel and roll with what’s working.
My process looks a little something like this…
Ask the questions
What is the purpose of what we’re going to design? Who are the target audience? Where is the design going to be used? These are some of the questions I ask prior to starting.
With clear direction, creativity can have free reign. I ideate at this point and play with different concepts. I introduce multiple directions to stakeholders and clients, explaining clearly design decisions. We then choose a direction.
Build and play
Mood boards, competitor analysis, deep research and finding patterns and current trends that are working in the industry. understanding this, helps guide the vision
Explore
Refine refine refine
With the direction agreed, I refine the idea meticulously. Optical alignment, type tweaks kerning, spacing, grid precision colour tuning are all worked on, until the desired outcome is met.
Projects
Claudy Nutrition: Three macros
Athlete focused Nutritionist.
Kirbabil: East African Flower
A growing charity in North-East Africa.
Odessia: Striking Gold
Estate agents with a focus on the sale of land.
Kadara: Influenced by the Nigerian diaspora experience.
Clothing and Accessories.
Oath and Virtue: Elegance
Custom clothing company, focused on Nigerian attire.
BMW: Instagram reel
Designed an Instagram reel for the BMW Saloon 5.
Oak London: Strong roots
18 - 24 Mentoring company.
ACCA: Introductions
Intro vdeo for ACCA China branch.
ACCA: Exam reminders
Designed multiple ACCA reminders, informing students of exam times and dates. Designed for multiple platforms, Instagram, Facebook e.t.c
Var Bar: Footballing panel
A footballing podcast.
UX/Ui design agency, resonating with both App design and Information retention. Illustrated characters and designed logo.
Resbi: Resonance in design
Finance and marketing Recruitment.
Godiva: The right choice
Small restaurant specialising in Jamaican dishes.
River Cuisines: Jamaican cuisine
Snug Lives: Clothing line
Streetwear brand focusing on comfort.
James Armah: All the tools
Personal training with focus on functionality.
Madan: Streetwear
Designed an insta reel and brand guidelines. Patnered with an up and coming streetwear brand.
Air Network: Community interest company
Using brand guidelines and creativity, created a pitch deck for sponsors and investors.
Mama Buci: Honey for the people
Jumee: Artist intro
Designed a 3-d intro video, using Adobe after effects.
Re-designed packaging for the 25/26 season, and designed a pitch deck for potential sponsors and investors.
Want to work together?
Let’s see what we can design :)